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Who We Are
Overview
Provincial Government of BC
Board Of Directors
Executive Leadership
Tourism Marketing Committee
Regional, Community & Industry
Partners
Industry Partners
Community Partners
Indigenous Tourism
Vancouver, Coast & Mountains Tourism Region
Industry Support Areas
Meet the Team
Events
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Stay Connected
Corporate Documents
The Value of Tourism
What We Do
Overview
BC’s Destination Brand
Tools and Image Bank
Marketing
Consumer Marketing
Content Marketing
Social Media Marketing
Influencer Marketing
Travel Trade
Travel Media
Our Markets
Destination Management
Destination Development
Planning Area Look Up Tool
Emergency Preparedness
Industry Development
Visitor Services
BC Tourism Climate Resiliency Initiative
Funding Sources
Co-op Marketing
Municipal & Regional District Tax Program (MRDT)
External Funding Sources
Strategic Approach
Overview
Corporate Strategy
Our 2023-2025 Corporate Strategy
Engagement and Input
Connecting Respectful Growth of Indigenous Tourism to Truth and Reconciliation
Where We Will Focus
How We Will Succeed: Our Strategic Levers
Summary of Key Strategic Shifts
Alignment to Government Strategies
Marketing Strategy
Invest in Iconics Strategy
Strategy Overview
Timelines and Engagement
Destination Development
Place Branding
Rainforest to Rockies
The Great Wilderness
Frequently Asked Questions
Diversity, Equity, Inclusion, and Accessibility
Learning Centre
Overview
Experience Development
Digital Marketing
Social Media Marketing
Travel Trade & Travel Media
Applying Insights
BC's Destination Brand Resources
Accessible Tourism
Safety & Emergency Preparedness
Research & Insights
Overview
Industry Performance
Regional Research
Market Research
Activity Research
Resident Research
Research Tools & Methods
Who We Are
Overview
Provincial Government of BC
Board Of Directors
Executive Leadership
Tourism Marketing Committee
Regional, Community & Industry
Partners
Industry Partners
Community Partners
Indigenous Tourism
Vancouver, Coast & Mountains Tourism Region
Industry Support Areas
Meet the Team
Events
Regional Maps
Stay Connected
Corporate Documents
The Value of Tourism
What We Do
Overview
BC’s Destination Brand
Tools and Image Bank
Marketing
Consumer Marketing
Content Marketing
Social Media Marketing
Influencer Marketing
Travel Trade
Travel Media
Our Markets
Destination Management
Destination Development
Planning Area Look Up Tool
Emergency Preparedness
Industry Development
Visitor Services
BC Tourism Climate Resiliency Initiative
Funding Sources
Co-op Marketing
Municipal & Regional District Tax Program (MRDT)
External Funding Sources
Strategic Approach
Overview
Corporate Strategy
Our 2023-2025 Corporate Strategy
Engagement and Input
Connecting Respectful Growth of Indigenous Tourism to Truth and Reconciliation
Where We Will Focus
How We Will Succeed: Our Strategic Levers
Summary of Key Strategic Shifts
Alignment to Government Strategies
Marketing Strategy
Invest in Iconics Strategy
Strategy Overview
Timelines and Engagement
Destination Development
Place Branding
Rainforest to Rockies
The Great Wilderness
Frequently Asked Questions
Diversity, Equity, Inclusion, and Accessibility
Learning Centre
Overview
Experience Development
Digital Marketing
Social Media Marketing
Travel Trade & Travel Media
Applying Insights
BC's Destination Brand Resources
Accessible Tourism
Safety & Emergency Preparedness
Research & Insights
Overview
Industry Performance
Regional Research
Market Research
Activity Research
Resident Research
Research Tools & Methods
Newsletter
News & Events
Work With Us
Our Commitments
Contact Us
Search
Additional Learning Resources
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Additional Learning Resources
Free Business Education Opportunities
Small Business BC produces close to 300 Business Education webinars per year covering over 40 different business topics. Learn how you can access them all for free.
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Free Business Advisory Services
Access Small Business BC’s staff advisors who can provide solutions-based strategy planning advice for business growth.
Tool
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Go2Hr's Training Hub
go2HR offers BC tourism businesses a variety of tailored industry training programs.
Tool
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Transition to Tourism Entrepreneurship Program
Firecircle's comprehensive business development program is customized to empower Indigenous, Northern & Rural tourism entrepreneurs to launch and grow their business ideas through online & live video workshops, step-by-step guidance & expert, sustained mentorship. Funded by the Indigenous Tourism Association of Canada and the Government of Canada
Program
Learn More