New Visual Asset Production for Iconic Brands

In support of Invest in Iconics Strategy, our brand team led two productions this fall to capture visuals for The Great Wilderness and the Southern Valleys iconic brands.

In September, we collaborated with Northern BC Tourism Association to lead a production crew and group of on-camera talent to capture remote locations in the North Rocky Mountains.

We led a second asset production trip in October to the Thompson Okanagan region, where we captured visuals featuring a family road trip through the region.

These video and photo assets will be used to create brand videos and other creative for current marketing and in next fall’s launch. Select assets will also be available on the BC Content Hub following the launch.